The biggest risk a buyer sees in your company is you, and your role in it.
That is owner dependency. At the size we work, it is the default, not a defect.
A pizza shop clearing $60k or $90k will sell. Someone will work that job for a tiny multiple. That is a job sale, and this article starts above it. Below about $250k-$300k in seller discretionary earnings, you are usually selling a job. That is our floor. We typically do not take those.
From that floor up through well over $1M of earnings, the buyer is going to sit in the owner’s chair. Professional management is uncommon until you are well past $1M of SDE or EBITDA, and often much further. If your CPA told you to hire a GM before you list, they are quoting advice written for a company three times your size.
The actual question is which kind of “you” the buyer is inheriting: the person who closes the work, or the person whose name is on the license.
Two kinds of owner dependency
You still close the jobs. You are the salesperson, the estimator, the person who prices the work. That is common. It is a stay, a training period, sometimes a commission arrangement. The company can still sell.
You are the license. The business cannot legally operate unless your name is on a contractor license, a master’s ticket, a producer number, a professional credential. If nobody else on payroll can sign, you are not handing over a company. You are handing over work that the buyer may not be allowed to perform.
Those two get mashed together online. They should not be. One is a transition. The other is a buyer-pool problem.
| | You run sales and the work | You are the license | Someone else can operate | | — | — | — | | How common at our size | Most of the book, until well over $1M of earnings | Trades and licensed professions, often | Rare until well over $1M of SDE or EBITDA | | What the buyer is buying | A company plus a training period | Work they may not be allowed to do | A company that already runs | | Typical buyer | Owner-operator who will sit in your chair | Competitor or strategic who already has the ticket | A wider pool, sometimes professional management | | What it costs | Stay, commission, a written handoff | Seller financing, earnout, or no deal | Less of that |
How valuation actually works still applies. Owner dependency shows up in who will bid and how the paper is structured, not as a cute multiple band we print on a page.
How owner-dependent are you?
Be honest. Yes means the statement is true today, not “we could if we had to.”
1. I can take two weeks fully off (no email, no “quick questions”) and revenue holds.
2. Someone other than me closes most of the work.
3. Key customers do not expect to deal with me personally.
4. Someone besides me can price, hire, or commit the company without waiting.
5. The way we quote, schedule, and cash-manage is written down or recorded so another person could follow it.
6. The business can legally operate without a license in my name.
7. A senior employee already holds the license we need, if we need one.
8. A buyer could pull their own license (in Oregon trades, their own CCB) without me.
9. I have listed everything I personally do, and stopped, automated, or delegated what I can.
10. If we listed tomorrow, there is a written plan for how my role transfers (stay, commission, introductions) that could go in an LOI.
What this score means
8-10 yes. More of the work already lives in the company. Unusual until earnings are well over $1M. If that is you, a confidential evaluation is about timing and price, not whether anyone will buy.
4-7 yes. This is most of our book. The buyer is going to learn your job. Write the stay. Do not spend a year recruiting a GM the earnings cannot support.
0-3 yes. Read questions 6-8 again. If the company cannot operate without your ticket and nobody else holds one, you are in the license case. The realistic buyers are competitors and strategics. Expect more seller financing, sometimes an earnout. That is the case where the company can be unmarketable to everyone else. If 6-8 are yes and you are still here, you have a messy week, not an unsaleable company.
Want the scored version across the whole exit, not just this one issue? Exit Score is twelve questions in your industry’s language. About three minutes.
What it actually costs
I have never sold a company at the “1.5-2x haircut” you will see on other sites. We will not print that here. Multiples vary by industry, buyer type, and whether anyone else can run the thing. A professional evaluation is how a real number gets established. Rules of thumb sell owners short.
When you still close the work, the cost looks like this: you stay, sometimes on commission, while the new owner learns. Recurring relationships get warm, one-to-one introductions. That handoff is private. We arrange it and write it into the LOI or the purchase agreement. We are not typically in the room after that.
When you are the license and nobody else can sign, you have limited yourself to an existing competitor or a strategic. That hits price, transferability, and structure. More seller paper. Sometimes an earnout. Sometimes no process worth running until there is a path.
A typical sale still runs 6-9 months. Dependency does not magically stretch that to a year and a half. It changes who shows up and what they will sign.
What we actually do in a sale
I sold a plumbing and sewer company where the owner was the salesperson. Project-based work, mostly homeowners, some commercial. You do not replace a septic on a subscription. There was no book of recurring clients to walk across the street.
He wanted to keep selling. The buyer wanted sales to continue. They agreed, on their own, that he would stay six months, commission-only, to keep jobs coming in and to train new hires. That is a transfer.
On the license side, the clean version is one or two senior people who already hold the ticket. In electrical work it is not unusual to have a signer who is not in the field, often a retired master, paid for stamps. Oregon buyers commonly pull their own CCB. “We will figure it out after close” leaves the buyer with nothing to sign. “The buyer gets a CCB, and here is who can sign on day one” is the version that holds up.
If the owner is the license, we say so in the evaluation. We do not dress it up.
Stop, then automate, then delegate
Most people start at hire. Hire is last.
Dump the week onto a page. What would not get done if you disappeared? What is theater? Kill the theater. Record the quoting and the vendor calls (a five-minute Loom is enough). Give someone a spending limit and a discount range, then actually leave the room.
If you have a year or two, preparing the business and raising value still help: cleaner books, less concentration, a documented week. That is not the same as installing professional management. Below $1M of earnings a GM is often a fantasy the P&L cannot carry.
If you need to sell in the next couple of quarters, write the transfer. Price the company for what it is. Find the buyer who wants the chair.
Compressed timeline, high dependency: selling on a short clock is the honest path.
Frequently asked questions
What is owner dependency in a business?
How much of the revenue, the decisions, the licenses, or the customer relationships require you personally. Buyers are not paying for last year. They are paying for what still works after you leave.
How do I know if my business is too owner-dependent?
The ten items above. Two weeks fully off is the field test. The license questions are the ones that change the buyer pool.
How much does owner dependency reduce what I get paid?
We will not put a turn of EBITDA on it. Stay, commission, and a written handoff when you still do the work. Seller financing, earnout, or unmarketable to anyone but a strategic when you are the only person who can sign.
Can I sell a business that depends on me?
Yes, if it clears our floor. Below about $250k-$300k SDE you are usually selling a job, and we typically do not take those. From there until well over $1M of earnings, the buyer sits in your chair. That is the sale. We rarely tell a seller to delay and hire a management team.
How do I reduce owner dependency before I sell?
Stop, automate, delegate, then name the transfer. Recurring relationships get personal introductions. Licenses need a ticket already on payroll, or a buyer who can pull their own.
Find out what a buyer would actually do with your role
Confidential evaluation. No fee, no obligation. We will tell you if this is a stay, a license problem, or ready to go.